Video from Google Small Business:
Ariat: Finding success online with Google
The 10 Reasons Why...
You Must Have a "GREAT"
Google My Business Profile!
So I started out with the 10 Reasons WHY you simply NEED a Google My Business Profile... But you really need to go to the next level. Why? Because it is easy to have a GMB Profile...
But You NEED a GREAT ONE to Stand Out!
And to Kick Your Competitors Ass! Period!
Showing up in Google Maps, or "Near Me", when potential customers are searching online is more important than ever. Make sure that your customers, and future customers can find correct, updated information about your local business on Google Search and Google Maps, no matter what type of device they are using.
Show Up In Google’s Local 3-Pack*
Now this one is an extra. But I put it up top because it is key. Why is it an "EXTRA", well it is a Paid Placement. Google Ads gets you there based on search, but you must have a great Google My Business Profile to bump the next bidder if all else is equal. It is the "Google Love"!
Earn Trust from Visitors & Customers
Having a Great "Verified" GMB Listing goes along way with your visitors and customers. From good information, current posts, hours of operation to reviews. Learn More Here on Google's on support forum. Click Here To Visit Google Support
Star Ratings Boost your Clicks
Get those 5 Star Ratings! We everyone knows how important reviews are. We can give you some secrets on how to get out of the gates with 50, 75 maybe even 100 Reviews in a week or less! Tell More you say... Register for our FREE Training.
Increase Visibility, Traffic & Sales
That is the "Name of the Game". This is actually a by-product of doing the other 9 right! Was just trying to keep you on your toes! Read On!
Allows Prospects Searching to Learn...
Allows Prospects who are searching to learn more about your business. Website or Not! We have clients that use GMB and Facebook, and drive a SH@# Ton of Business. Sure I believe all businesses should have a website. But the combo mentioned above is dynamite.
Rank Higher in Local Search
Look, this one seems obvuious. But we have done client setups, with and without websites. And with and without Google My Business Profiles. Google controls everything... Right? I am here to tell you that the impact the a properly optimized Google My Business Profile has on SEARCH, far outways any amount of SEO you can do, if you look at it on a Dollar by Dollar Cost Basis! That is a Fact!
The great thing about GMB, is that you can set it up to Schedule Appointments, Chat directly with prospects, sell products via Google Shopping and more. The messages section is simply an unfair advantage compared to competitors NOT using this feature. Are You Using It?
Free Advertising on Google...
Essentially this is what you are getting. If your are optimized Google likes to show it off in "Near Me" Searches.
Use this to your advantage.
This is Right out of one of my mentors "Playbooks". Well actually it is the name of his book. But on with the STAND OUT part... A Google My Business Profile is hands down the best way to set the proper foundation for your Local Marketing Search. Period. Why do all of the other stuff and not do this. When this is the Best Way to Stand Out! And it is close to FREE. Well, unless you pay us a few dollars to make it really STAND OUT! Which I strongly recommend! 🙂